Category: customer experience

happy ethnic woman sitting at table with laptop
Business customer experience

Small but mighty homepreneurs

Work-from-home businesses are often small—with one or two employees. But when homepreneurs sell their wares in the marketplace, they often compete with the big dogs. Presenting products or services next to large, established companies with dedicated staffs and expensive marketing materials can be daunting. It’s easy to feel minute when faced with a behemoth or […]

goodcatz 
person sitting facing laptop computer with sketch pad
Business customer experience

Put it in Writing

Remember the classic school-yard taunt that embarrassed countless young romantics during their most formative years? [Insert name] and [insert name] sitting in a tree, k-i-s-s-i-n-g. First comes love than comes marriage, then comes mommy with the baby carriage. Now that I am living that anthem of tweendom, I’d add a second verse: Then comes countless hours of […]

goodcatz 
crop black boy with green plant
Business customer experience

Managing Business Growth

When starting a business, it’s tempting to want to leap to the top of the pack right away. You are throwing your money, time, and energy into your business, why shouldn’t it grow rapidly? More customers means more money, which means instant success. Right? Not always. Growing too rapidly can drain your pocketbook and time, […]

goodcatz 
person writing on notebook
Business customer experience

Talk, Write, Be Heard

Craft Your Message for the Audience When you communicate you are on a stage and your audience is the different groups of people you are contacting. Employees may expect witty repartee while shareholders may want the facts and nothing but the facts. Customers may want both depending on the type of product or service you […]

goodcatz 
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